Posts

Unforgettable Imran Khan

  One big-name amongst Indian youths, when i was doing middle primary schooling. Everyone was fond of that brand name 'Imran Khan' and especially his all-time global hit songs such as "Amplifier", "Satisfy", "Bewafa". Yes, today we are diving into the grand-majestic life of one of the greatest known artists on the planet. Though his career was "Short" but he has gained an immense success through a handful of songs only. This shows the quality in music and credit for bringing out the urban Punjabi hip-hop, pop classics on screen. One need not to be plentiful but just a handful sort of good work could be able to bring out a far better outcomes. 42 years old Khan was born on 28th may 1984 in Netherlands. That was the time when a history creator took birth. People recognise Albert Einstein as the genius of all time and mastermind of theoretical Physics. I would label this guy Imran Khan as the Vibe-maker, music majestic of all time. Like any ...

You are alone! (A spiritual perspectives)

No matter how cherish you will feel when surrounded with a bunch of different people around you. Ladies & gentleman a very fact of life that we all once need to realize either later or sooner is that we all are alone. Seeming very creepy, but this should not amaze you. From birth till the death there is no one other than our very special self. Then God knows why we all try up so hard throughout our lives to feel contentment and fulfillment from the others. At the core of our hearts, we all know that we are highly disconnected with our own true self. Due to this disassociation we often realize that we are incomplete which is definitely false. Then why this illusion happens? I don't know whether you believe in God or any such entity or not. Might be you are very intelligent more off a bright science student or may be the next Stephen Hawkings. Whatever it  might be, one thing is for sure that we exist. Right? This existence itself creates many questions, corollaries, theories and...

Basics of Life through my lens

So, how do you actually go about it? Yeah, I mean in today's day and age, skills, qualifications and experience all the things matter. They go hand in hand. So, it's imperative to build lifelong skills and experience. Accumulate experience along the way. What's happening in India is what's called delayed unemployment. Disguised unemployment, it is. Students and workers are sitting at home all day long, contributing to nothing in India's economy. That's why Taiwan( a small country besides China) is providing so much to the world with AI-powered chips and remotely controlled batteries to pretty much everything that's electronic and digitised.  Many youngsters start early( mid 20's), and by the time they attain the age of 35 years, they are qualified to work as industrialists. So, I always thought that a lot of materials would satisfy me, but I was wrong. Today, I am struggling to do literally anything. 

HR Strategy

Hey lovely people. In today's post, I am going to share some insights about basic HR administration. Now, it all boils down to talent sourcing and recruiting. Sourcing is screening resumes/CV's, shortlisting suitable/appropriate profiles and recruiting is well( as the name itself suggests) making a candidate land a good job.  Now, I have personally been hired by many HR's in India. Each one simply focuses on getting the work done to get some incentives. The most crucial aspect in HR department is to build lifelong relationships. That way, you get referal by the selected employees. Nonetheless, it goes without saying that candidates trust recruiters more who have knowledge about the specific industry they are hiring for.  For whatsoever industry you are hiring, have the bare minimum knowledge so that the candidates applying feel comfortable around your aura and the environment feels like a safety net. Because in the beginning, a cold call is what it is. Cold call is somethin...

SEO Basics

We are focusing on a much faster, more accessible way to get incredibly deep insights into a buyer persona. What kind of keywords are the user searching for? We can leverage the power of AI research tools like Google Gemini, ChatGPT, Perplexity, or Grok. I will tell you how AI can build a detailed AI persona. Forget just basic brainstorming. Think of AI as your research partner, which can analyse vast amounts of information online, helping you uncover real insights about your potential customers. A buyer persona is described as a detailed profile or a representation of your ideal customer, making them feel like a real, relatable person. The user's crucial role when using an AI tool to help build a buyer persona is to act as a smart director who guides the research and interprets the findings. Analysing your competitors, it's not about stealing their secrets. It's about smart observation. Learning from what's already working well, or maybe what's not working so well ...

My Journey Into Writing, SEO, and Digital Marketing

After completing my engineering from a private institution, I began my career in a call centre. At that time, I had decent communication skills and was comfortable using English in daily work. I could understand English content, watch international series, read newspapers, and follow educational talks with ease. However, things started to feel uncertain when I began comparing my path with my colleagues. Many of them were working in development roles or core IT profiles. That made me reflect on my own direction and skills. I realized that I had not invested enough time in structured learning platforms like online courses or skill development programs during that period. This created a sense of confusion about my long-term career path. Then came the COVID-19 pandemic, which changed everything. Like many others, I experienced uncertainty as traditional campus placements and offline opportunities came to a halt. Everything shifted to digital platforms. During that time, I started exploring...

Decrypting Tomorrow's Threats Today

Organised cybercrimes are the worst form that these operations can take to target vulnerable organisations and hospitals. Amongst the most private and confidential information, a nation's top secret, including the work of law enforcement agencies, is considered the most vital and secure. People in search of jobs are lured into going to other countries and are made to work in call centres that manipulate government entities, impersonate brands, and organise things in a way that makes it difficult for investigative authorities to get hold of these people.  These fraudsters sit behind encrypted connections, leveraging VPN( Virtual Private Networks). Many utilise free versions of VPN available on the internet. These people have no clue as to what is happening to them. Promised jobs, these people( mostly in their 20s) are made to carry out hideous operations to target sharks( influential people and wealthy organisations). It's like carrying out a DDOS attack that renders a server vu...